100+ STORIES COLLECTED IN THEIR FIRST THREE MONTHS
Customers talk to the AI interviewer whenever it works for them, right in their browser. No calendars, Zoom calls, or coordinating schedules.
AT WAVV: 200 INVITES OUT, INTERVIEWS BACK EVEN IN THE MIDDLE OF THE NIGHT
Every interview automatically becomes a finished case study, full video, video clips, testimonials, and transcript.
Publishing consent is captured inside the interview, on the record, so you know exactly what you're cleared to use.
"That's what I love about Proofolio. I don't have to get people on the phone. I don't have to get them to schedule the Zoom call. And once they schedule it, I don't have to get them to show up."
MINDY WEST · DIRECTOR OF GROWTH, HOLY HYDROGEN
FROM THE RECORDED INTERVIEW →
How it works
Every interview comes back with a case study, full video, clips, quotes, transcript, and consent attached. Review it once and use what you need.
Nothing goes public until you've cleared it.
Thursday's email needs a quote about pricing. Search the library by topic: motivation, outcome, barrier, theme, and the most persuasive thing a real customer said is in your draft in under a minute, source attached.
…and your AI tools reach the same library over MCP
Publish your strongest customer stories throughout your content - addressing every stage of the buyer's journey. Let your successful customers do the selling.
"The AI was empathetic, like deeply empathetic, like a normal human would be. Everybody that listened to that was like, 'Wow, I didn't think AI could be that conversational.'"
ROBERT SULLIVAN · SR. DIRECTOR OF ALUMNI ENGAGEMENT, WGU
FROM THE RECORDED INTERVIEW →
The Proofolio page
Every collection in your library can become a Proofolio page: your best proof, in the order you choose, on a live URL. Nothing appears on it until it's cleared: approved by you, consented by the customer, on the record. Send it to a prospect and let people like them make the case.
Publishing is a state, not a copy, if a customer ever withdraws consent, their quote comes down everywhere it appears, in one action.
"The best marketers in the world all use the same strategy: interviewing successful customers and telling those stories. Great stories will out-convert anything else you ever build."
CURTIS FENN & CHAD HART · FOUNDERS
Chad Hart left, Curtis Fenn right.
So easy your grandma could do it
Answer a few questions about your business. Then we interview you to build the right AI interviewer for the customers and stories you want to understand.
Send your interview link to one customer or your entire list. They talk to the AI interviewer in their browser, on their time.
Review your finished case studies, testimonials, videos, and clips. Approve what you want to use and put it to work while your library keeps growing.
Consent is captured on the record in every interview.
"I felt cooler about my own story as I was doing an interview with the Proofolio agent, and that's what a good interview does. It makes the interviewee feel like, 'Wow, I really am accomplishing something great.'"
MALIA ROBINSON · CRO, WAVV COMMUNICATIONS
Proofolio connects to Claude and ChatGPT with a native MCP, so you can ask your own library questions in plain language.
Every answer comes back with the interviews behind it, so you're never quoting something you can't check.
Where this compounds
Use the app or your favorite AI tools through MCP to create marketing from your customers' own words, experiences, and stories.
Hundreds of interviews reveal what triggered the search, what nearly stopped them, why they chose you, and what they value most. Your positioning stops being a guess.
Every claim can be backed by a real customer story, quote, or clip, with the original source and consent attached.
"It's only been about three months that we're actually all in collecting them, and we have over 100 stories that we're able to share throughout the university."
ROBERT SULLIVAN · SR. DIRECTOR OF ALUMNI ENGAGEMENT, WGU
FROM THE RECORDED INTERVIEW →
Pricing
Start building the library: one customer cohort at a time.
Need more this month? Extra stories are $60 each.
Sign UpCover more segments: enough volume to keep sales stocked every quarter.
Need more this month? Extra stories are $30 each.
Sign UpAsk your whole customer base. Every segment gets its own interviewer, and the volume to run them all.
Need more this month? Extra stories are $20 each.
Sign UpEvery plan: the full platform, including the MCP connection · consent captured on record · your first interviewer live in a day.
Marketing your customers will believe
Buyers believe people, not brochures.
Your buyers stopped believing marketing claims: everyone's, including yours. What they still believe is a person like them: same role, same problem, explaining what they were up against, what they tried, why they chose you, and what changed. That's why the reviews get read and the case studies get forwarded while the brochure copy gets skipped.
Proofolio exists to make those stories effortless to capture. Our interviewer walks each customer through their whole decision, in their own words. One conversation produces a written case study, clips, and verbatim quotes you can trace back to the recording. Story by story, you build a library of proof, so every page, pitch, and campaign is built on words a real buyer already said.
Your best marketing already happened it's sitting in your customers' heads.
"Customer voices are everything. It's the most important thing that you can collect in your marketing, and you need to figure out how to do it at scale."
MALIA ROBINSON · CRO, WAVV COMMUNICATIONS
Proof can't be manufactured, so we'd rather you know now.
PROOFOLIO IS FOR YOU IF
IT ISN'T FOR YOU IF
FAQ
Proofolio is an AI customer interview platform that turns recorded conversations into case studies, testimonials, video clips, quotes and a searchable customer proof library. It is operated by Fenn & Hart LLC at proofolio.ai. Meet the company behind Proofolio.
"The worry was, will people actually do this? But the answer was yes, they do, they will do it."
MINDY WEST · DIRECTOR OF GROWTH, HOLY HYDROGEN · FROM THE RECORDED INTERVIEW →
Our users have found that their customers are more likely to do an interview with an AI agent than a person. By making it easy for every customer to do an interview by clicking a link whenever they are available, we've removed all the scheduling and commitment friction. Some people even prefer the AI interviewer and are a little more authentic and honest because there is no fear of judgment from another person on the other end of the call.
The case studies are published and ready, but could always benefit from minor fine-tuning from your judgment. The transcript, complete video, video clips, and quotes are also available for you to use.
Publishing permission is captured inside the interview itself, and every quote keeps its provenance. When their side needs to approve, you're sending them their own recorded words, a much easier yes than a ghost-written draft.
Most testimonial tools collect compliments. Proofolio interviews the full buyer journey: the problem, research, alternatives, hesitation, decision, and outcome. That depth is what makes each story persuasive to a skeptical buyer and reusable across your marketing.
A live, public page built from a collection of your cleared proof: case studies, clips, and quotes in the order you choose, each traceable to its recording. You control exposure (private, unlisted, or public), and because the page references your proof rather than copying it, an update, or a consent withdrawal, takes effect everywhere at once.
Yes. Recorded customer interviews capture why people started looking, what alternatives they considered, what nearly stopped them, and what changed after buying. You can use those accounts to understand customer needs, objections and outcomes, with each insight linked to its source. The findings describe the customers you interviewed; they are not a representative market survey. See how the library supports customer insights.
You can connect your Proofolio library to Claude and ChatGPT through the Model Context Protocol (MCP), then ask for stories, quotes or customer insights in plain language. Answers point back to the source interviews. Connecting a private library does not make its contents public or add them to web search. See examples of questions you can ask.
Starter is $500 a month for 10 customer stories per month; Growth is $1,000 a month for 50 customer stories per month; Scale is $2,500 a month for 150 customer stories per month. Every plan includes the full platform, with no setup fee. Annual billing saves 10%. Extra stories are billed per story: $60 on Starter, $30 on Growth, $20 on Scale. An additional interviewer is $250.
Send your first Guided Story Interview today.
